Building on our pledge to become climate positive by 2040, today we announce our plan to take action to protect, restore and regenerate nature as part of the fight against the climate crisis.
Thanks to our founder Thomas Burberry, an affinity with nature and the outdoors has been at the foundation of our company from the very beginning. By helping to build a more sustainable future for luxury, we are working to rebalance the ecosystems that support the lands and communities that we hold close to our heart.
To do this, we will be expanding the scope of our current initiatives, taking a nature-based approach both in our own practices and in areas of greatest need beyond our operations.
We are channelling our efforts through three focus areas:
Protecting and Restoring Nature
Regenerative Supply Chains
Support For Farming Communities
Beyond this, we are the first luxury brand to sign up to the LEAF Coalition with an investment in providing financial aid to countries committed to making ambitious reductions in tropical deforestation.
These programmes will play an important part in global regeneration and conservation efforts, as we continue to be a force for positive change and go beyond, for better.